Customer interest and adoption of clean energy technologies, including solar and electric vehicles (EVs), has increased significantly in recent years. People across the country have already taken steps to become more engaged in energy decisions that impact their homes, wallets, and communities. However, questions about the future of these developing technology options still remain. How do we ensure each customer is able to participate and benefit from making clean energy choices? How can this growth be sustained? What do customers really think about these clean technologies today?
A new report from the Smart Grid Consumer Collaborative (SGCC) attempts to address some of these questions and present a closer view of customer attitudes towards clean energy, electric vehicles, and the electric grid by going straight to the source. SGCC partnered with DNV GL, CenterPoint Energy, and Environmental Defense Fund (EDF) to survey over 1,500 people across the United States to see what customers really think about these technologies. Many of the findings are surprising and suggest that the decreasing costs of home solar and electric vehicles, coupled with consumer interests in clean energy and staying connected to the grid, present business cases for promotional and educational campaigns. Read More