Selected tag(s): 4Rs

Meet sustainable agriculture’s new whiz kid

Scott Henry is the business development manager for LongView Farms, a row crop grain operation in central Iowa that specializes in seed production

Scott Henry, 27, a partner and business development manager for LongView Farms

Every year right before Commodity Classic, EDF brings together a group of farmers who share their lessons learned in sustainable agriculture – and offer insights on bringing conservation practices to scale. These producers are our advisors, sounding boards and partners. They help us understand what agricultural policies really look like when implemented on the farm, and how best to convey to farmers that not all environmentalists point fingers at ag.

This year we had a new addition to the group, someone who brought an important perspective because he’s far younger than the average-aged farmer. Scott Henry is a 27-year-old partner and business development manager for LongView Farms, a row crop grain operation in central Iowa that specializes in seed production. Scott is responsible for business growth, strategy, production operations and the implementation of precision agriculture technology across the farm.

I asked Scott about his start in farming, about the importance of financial expertise in agriculture and whether sustainability really is good for growers’ bottom lines. Read More »

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If you’re marketing a product to a farmer, show them where and how it will work

Farmers should know how new products will work for them Farmers are bombarded by product claims these days – and they need help.

According to a recent report from Boston Consulting Group and AgFunder, venture capital firms increased their investments in agriculture technologies at an annual rate of approximately 80 percent between 2012 and 2015. The report claims “the surge in agtech investment has brought the agriculture industry to the threshold of a new green revolution.”

Yet amid this surge in technologies to help farmers grow crops more efficiently, reduce environmental impacts and save money, many start-ups and even established companies often forget to consider: what does the farmer actually want and need? And, what would make them decide to spend money after seeing years of low commodity prices and profits?

In agriculture, no product or technology works everywhere, all the time. Navigating this world of advertising and marketing can be a frustrating and time-consuming endeavor, often leaving farmers to wonder if a tool is going to work in their region and in their soil type. NutrientStar can help.

In a new video, farmers from across the Midwest clearly state what it is they want when it comes to technologies to manage fertilizer, their most expensive input: independent assurance that a nutrient management tool or product is worth their money. Read More »

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New guidance to maximize every drop of fertilizer in Ohio and beyond

Maximize every drop of fertilizerApplying the right amount of fertilizer to a grower’s field is tricky: too little fertilizer means lost yields; too much fertilizer means wasted costs and potential runoff that causes air and water pollution. Meanwhile, farmers cannot control the weather, which can wreak havoc on the best-laid plans.

One important tool used to answer the question of the right rate, timing, placement and source of nutrient application to croplands (the “4Rs”) is on-farm research trials. Farmers establish trials using their own fields and equipment, usually with guidance from a trusted advisor, university researcher or extension agent. Trials can inform many practices like nutrient management and seeding rate. Typically, they are conducted to determine practices’ effects on yield, nutrient use efficiency, soil health and profitability.

Using the data generated from these field trials, experts are now updating the Tri-State Fertility Guide for Corn, Soybean, Wheat and Alfalfa. This 22-year old document still serves as the main guidance on fertilizer applications for the Buckeye state as well as Michigan and Indiana.

Here’s how the update will benefit farmers. Read More »

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How one business is reducing nutrient losses on 10 million acres

Logo_United_Suppliers_Lincoln_Nebraska-620x192The people over at United Suppliers are savvy. When they caught wind of Walmart’s pledge to reduce greenhouse gas emissions by, in part, asking its top suppliers to reduce fertilizer losses from cropping systems, they jumped at the chance to differentiate themselves in the marketplace.

“For us, it was a no brainer,” says Matt Carstens, United Suppliers vice president. “If Walmart and major food companies have identified fertilizer pollution as a business risk, it makes sense for us to help them address that risk. We want to be at the forefront of helping farmers meet these demands. It’s a great business opportunity, not to mention the right thing to do.

"After all, farmers want the same thing. Reduced losses translate to increased profits and greater sustainability.”

Read More »

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