Growing Returns

Climate change is increasingly threatening the homes, health, livelihoods and cultural heritage of communities across Louisiana’s coast. The Bayou State is experiencing the fastest rate of coastal land loss in the country and has already lost nearly 2,000 square miles of land since the 1930s. Louisiana is taking important steps to address this risk, implementing the most comprehensive coastal planning in the nation with massive infrastructure investments for restoration and resilience.  

While the state’s Coastal Master Plan incorporates the most advanced technologies and engineering, it should also include an understanding of individual and community behavior and what motivates people to act in response to climate risk – a critical component of resilience. Many factors can influence the actions people are willing to take, whether switching jobs, voting for climate policies, flood-proofing a home or business, or even choosing to relocate. That’s why we need an understanding of the unique motivations that spur individual and community action in order to equitably allocate resources. 

To fill this information gap, we need scientific analysis of how people and their social networks in coastal Louisiana perceive, respond and adapt to extreme ecological changes and climate impacts. Working with partners at Cornell University, we set out to do just that.  

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