Growing Returns

Selected tag(s): data analysis

How John Deere and Cornell can ensure big data benefits farmers and the environment

John Deere combine harvesting soybeans.

5 gigabytes of data is the equivalent of up to 1.6 million emails. (Photo credit: Flickr user Judd McCullum)

Modern farm equipment comes more outfitted than a fully loaded car. These precision farming machines are furnished with multiple sensors that collect data during planting, nutrient application and harvest. A typical farmer now has 5 gigabytes of data, five seasons’ worth, in storage.

This trove of data promises to revolutionize farming, giving farmers unparalleled insights for business and stewardship decisions. Unfortunately, the data collected tends to stay on equipment hard drives, greatly reducing its usefulness to farmers.

A new partnership between John Deere and Cornell University promises to change that. Ag-Analytics, a Cornell data platform, syncs with John Deere’s Operation Center and makes it easier than ever for farmers to access and analyze farm data. Cornell is the first university to integrate with John Deere, and the analytical tools now available to farmers include a crop insurance estimator and yield and risk management forecasts. Read More »

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A reality check on the drones boom

A drone flies over a farm field. Photo credit: Flickr user ackab1

A drone flies over a farm field with an on-board camera. Photo credit: Flickr user ackab1

Last week, the Federal Aviation Administration (FAA) released much anticipated rules on commercial small drone use. In a nutshell:

  • The rules loosen restrictions on commercial drone use, and later this summer the FAA will start legally allowing permits for drones weighing less than 55 pounds.
  • The rules are a boon to producers and ranchers interested in precision farming practices, thanks to drones’ advanced imaging technologies.

Industry groups estimate that precision agriculture has the potential to account for almost 80 percent of civilian drone use by 2020. Already, 16 percent of agricultural retailers are selling drones – a figure set to skyrocket in the coming years.

So this is big news for the ag industry – but will it help the environment, too?

Not necessarily. Drones provide lots of data, and nothing more. They don’t actually change anything on the ground or benefit the environment directly. It’s up to growers and their advisors to use the information collected by drones to make informed decisions that can benefit profitability and the planet. Here’s why drones are just one (important) piece of the puzzle. Read More »

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