Growing Returns

Selected tag(s): Campbell Soup

The year the private sector stepped up for land, water and wildlife

The private sector stepped up for land, water and wildlife

By this time next year, I believe we’ll reflect back on 2017 as the year that the private sector stepped up to protect our land, water and wildlife for future generations.

I believe this because major retailers, food companies, agricultural businesses and farmers laid the groundwork in 2016, making sizeable commitments to reduce greenhouse gas emissions (GHGs), improve water quality and conserve habitat for imperiled wildlife.

President-elect Trump has made political theater by threatening to kill the regulations that protect our nation’s air and water. But in the real world, the private sector is going the other direction.

Forward-thinking businesses are rolling up their sleeves and finding ways to make those regulations work better by accelerating the uptake of practices that are good for the planet and the bottom line.

These are three areas to watch in 2017.

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What Michael Pollan gets wrong about Big Ag

Tractor in farm fieldJournalist Michael Pollan deserves credit for elevating the national conversation about food. Over the course of 25 years, his articles and books have thoughtfully contemplated the troubling side effects of the American diet and the way our food is produced.

But his latest piece in the New York Times Magazine reads like a script for a black and white Western, with food companies, agribusiness and commodity producers cast in the role of Bad Guy and local organic farmers and vegans cast as the Men in White Hats.

In Pollan’s script, the bad guys are responsible for everything from America’s weight problem and rising health care costs to widespread environmental degradation and monocultures that threaten national security. If only the law would get on the good guys’ side, he muses.

Food production is actually changing

All industries have issues that continually need to be addressed, and the food industry is no exception.

Agriculture consumes a lot of land and water and emits greenhouse gas emissions that must be curbed. And, yes, our diets have contributed to America’s obesity epidemic.

Except, our food system is changing, more than Pollan acknowledges.

The uptick in consumer demand for local, organic products is promising. So, too, are the contributions that Pollan’s so-called villains – the companies, agribusinesses and commodity farmers who produce what’s on our plate – are making to the environment. They deserve recognition. Read More »

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Farmers are helping to heal the Chesapeake Bay, but they can’t do it alone

Callie Eideberg, EDF's new senior policy manager for sustainable agriculture.

Callie Eideberg, EDF’s new senior policy manager for sustainable agriculture.

We often hear about the deep-rooted water quality challenges in the Chesapeake Bay, and how not enough progress is being made. While agriculture, urban/suburban runoff, vehicle emissions, and other sources share responsibility for the bay’s poor health, all too often farmers shoulder most of the blame.

Earlier this month, USDA released the Chesapeake Bay Progress Report, which revealed that since 2009, federal investments helped area farmers implement nearly $1 billion worth of conservation practices on more than 3.5 million acres and install nearly 3,500 miles of riparian buffers that reduce nutrient runoff into waterways. Between 2006 and 2011, farmer efforts reduced sediment loss by 15.1 million tons per year.

This is encouraging news, and part of the reason the overall health of the bay is improving. Supporting farmers and their livelihoods is key to solving the watershed’s environmental challenges. As the report notes, “a thriving and sustainable agricultural sector is critical to restoring the bay.”

There is still a lot of work to do. Because a significant increase in public funding is unlikely, relying too heavily on federal investment in voluntary conservation programs is not a good pathway to fully heal the bay.

Here are two ways that agriculture can further accelerate improvements in the watershed. Read More »

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Cover crops: a new opportunity for ag retailers

Corn planted in cover crops. Photo courtesy of SUSTAIN.

Corn planted in cover crops. Photo courtesy of SUSTAIN.

For the fourth year in a row, a nationwide farmer survey found a boost in soybean and corn yields following the planting of cover crops. That’s in part why cover crop usage increased 350 percent from 2008 to 2012 among the farmers surveyed.

Cover crops are also great for the environment, since they help keep excess nutrients in the field and out of waterways. Yet only around 2 percent of all U.S. farmland uses cover crops, an alarmingly low figure.

That leaves a ton of room for improvement, which could result in huge environmental gains – and a new business opportunity for ag retailers.

Ag retailers that offer expertise on and sell cover crops to their famer customers can get in on this rapidly growing trend. And in so doing, gain customer loyalty and stand out from competitors. Read More »

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Agriculture doesn’t have a seat at the Paris climate talks, but we can’t wait for an invitation

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Credit: Flickr user Domenico

The CEOs of 14 major food and beverage companies have now signed a joint letter asking the 190 governments attending next month’s United Nations climate change negotiations in Paris to act decisively in order to protect global food supplies. In the letter, sponsored by sustainability advocate Ceres, these businesses pledged to accelerate action on climate change and asked U.S. and world leaders to do the same.

Other stakeholders are also pushing for crop production and food security to be a major topic of discussion at the upcoming negotiations, but agriculture isn’t in the draft text for a new climate agreement. Most of the focus will be on emissions from deforestation and land use changes.

These are pressing and important issues that are very closely tied to agriculture – but they don’t capture the emissions and environmental impacts that result from food production. This is problematic, since there’s a lot at stake for farmers. Reports on how climate change will impact the global food supply and crops will suffer from higher temperatures are everywhere.

That’s why we need investment, research, and tangible actions to help farmers and protect our food supply – and we need it now. Fortunately, the private sector can help – their pledges are a great step in the right direction, but it’s the demonstrations of agricultural innovation from within that can spark real change, at scale. Read More »

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How “plant doctor” Dan Sonke is making Campbell Soups’ ingredients greener

Dan Sonke, Manager of Ag Sustainability at Campbell Soup.

Dan Sonke, Manager of Agricultural Sustainability at Campbell Soup.

The Campbell Soup Company, along with a growing number of major food companies, is taking action to implement and support sustainable agriculture measures. It’s in their best interest to decrease the risk of supply chain disruptions.

Plus, there’s increasing consumer demand for transparency. A new report from the Chicago Council on Global Affairs found that 78 percent of Americans are interested in how their food is produced.

I asked Dan Sonke, manager of agricultural sustainability at Campbell’s, to explain how his company is working with farmers to reduce environmental impacts, why they’re working with Environmental Defense Fund, and about the unprecedented demand he’s seeing for sustainable grain. Read More »

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Strong market signal for sustainable grain

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Walmart, Smithfield Foods and USDA discuss sustainable agriculture in St. Louis.

The agricultural supply chain is shifting towards demanding more sustainably produced grains, according to some of the country’s biggest food companies and retailers.

Representatives from Walmart, Smithfield Foods, and USDA recently discussed the importance of and increased consumer demand for agricultural sustainability in front of 100 agricultural retailers in St Louis. They were there for a meeting convened by United Suppliers, Inc., with a primary focus of the company’s SUSTAIN™ platform.

Three messages were clear:

  • Demand for more sustainable crops is here to stay.
  • Growers’ connection with the consumers of their products is increasing.
  • Fertilizer optimization and soil health offer a business opportunity for growers, ag retailers, and food companies alike.

Read More »

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Campbell’s Soup expands its fertilizer optimization programs

220px-Campbell_Soup_Company_logo.svgThere’s a new reason to celebrate your favorite sugar cookie. The Campbell Soup Company has committed to fertilizer optimization in its sourcing areas in Ohio and Nebraska. These areas provide wheat for Campbell’s subsidiary, Pepperidge Farm – and the company will enroll an additional 70,000 acres into its fertilizer optimization programs by 2020.

Campbell will work with EDF to create additional fertilizer optimization and soil conservation programs for farmers, and will deploy United Suppliers’ SUSTAIN platform in these sourcing areas to help ensure farmers that changing their practices will not only reduce nitrogen runoff, but also protect yields and farm income. Read More »

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