{"id":9982,"date":"2015-04-24T16:37:12","date_gmt":"2015-04-24T21:37:12","guid":{"rendered":"http:\/\/blogs.edf.org\/energyexchange\/?p=9982"},"modified":"2015-12-21T12:40:27","modified_gmt":"2015-12-21T18:40:27","slug":"the-story-of-demand-response","status":"publish","type":"post","link":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/","title":{"rendered":"The Story of Demand Response"},"content":{"rendered":"

\"GridDefection-COMPRESSED\"<\/a>Demand response<\/a>. It\u2019s a cost-effective energy resource that pays customers to use less energy. Few people even know exists, but it invisibly impacts the life of so many Americans. It\u2019s a clean energy resource that embodies precisely what electricity can and should be: cleaner, cheaper, and more efficient than traditional fuel sources.<\/p>\n

We\u2019ve written about demand response at length<\/a>, discussing a potential case<\/a> before the U.S. Supreme Court involving the resource and what the road ahead could look like. Today, however, we\u2019re telling the story of how the resource got here.<\/p>\n

It\u2019s a story rooted in change and evolution, founded upon technological innovation and new ways of thinking. In a world where the energy arrow has pointed in one direction for over 100 years, from power plant to plug, demand response is now answering the question, \u201cWould empowering customers to save money help strengthen our electricity grid?\u201d \u2013 with an emphatic affirmative. And, as with any story of change and innovation, this tale unfolds in a world governed by long-standing forces: the energy industry.<\/p>\n

A greater paradigm shift is already underway in\u00a0this industry that ensures light appears at the flick of a switch, and air conditioners turn on at the press of a button. It is a transition made all the more momentous given the electric grid\u2019s reigning status as the \u201clargest machine ever built<\/a>.\u201d And, it is a change that can unlock lower electricity bills, a smarter electric grid, and reduced air pollution.<\/p>\n

Demand response will play a vitally important role <\/strong>in this future, regardless of the Supreme Court\u2019s decision. But, its story \u2013 the how and why of this resource \u2013 is an important one to tell.<\/p>\n

Read the full story on Medium here: \u201cHow the Electricity World has Changed: Demand Response and the Story of this Clean Energy Resource<\/a>\u201d<\/p>\n

Image source: John Rae<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

Demand response. It\u2019s a cost-effective energy resource that pays customers to use less energy. Few people even know exists, but it invisibly impacts the life of so many Americans. It\u2019s a clean energy resource that embodies precisely what electricity can and should be: cleaner, cheaper, and more efficient than traditional fuel sources. We\u2019ve written about …<\/p>\n","protected":false},"author":39943,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42996,38678,84830,27600],"tags":[],"coauthors":[],"class_list":["post-9982","post","type-post","status-publish","format-standard","hentry","category-smart-power","category-demand-response","category-grid-modernization","category-utilities"],"acf":[],"yoast_head":"\nThe Story of Demand Response - Energy Exchange<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Story of Demand Response - Energy Exchange\" \/>\n<meta property=\"og:description\" content=\"Demand response. It\u2019s a cost-effective energy resource that pays customers to use less energy. Few people even know exists, but it invisibly impacts the life of so many Americans. It\u2019s a clean energy resource that embodies precisely what electricity can and should be: cleaner, cheaper, and more efficient than traditional fuel sources. We\u2019ve written about ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/\" \/>\n<meta property=\"og:site_name\" content=\"Energy Exchange\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-24T21:37:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-12-21T18:40:27+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg\" \/>\n<meta name=\"author\" content=\"Michael Panfil\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Michael_Panfil\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael Panfil\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/\"},\"author\":{\"name\":\"Michael Panfil\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/#\\\/schema\\\/person\\\/9329f039b49a976133e6ae676f044fa7\"},\"headline\":\"The Story of Demand Response\",\"datePublished\":\"2015-04-24T21:37:12+00:00\",\"dateModified\":\"2015-12-21T18:40:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/\"},\"wordCount\":316,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/wp-content\\\/blogs.dir\\\/38\\\/files\\\/2015\\\/04\\\/GridDefection-COMPRESSED.jpg\",\"articleSection\":[\"Clean Energy\",\"Demand Response\",\"Grid Modernization\",\"Utility Business Models\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/\",\"url\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/\",\"name\":\"The Story of Demand Response - Energy Exchange\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/wp-content\\\/blogs.dir\\\/38\\\/files\\\/2015\\\/04\\\/GridDefection-COMPRESSED.jpg\",\"datePublished\":\"2015-04-24T21:37:12+00:00\",\"dateModified\":\"2015-12-21T18:40:27+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/#\\\/schema\\\/person\\\/9329f039b49a976133e6ae676f044fa7\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#primaryimage\",\"url\":\"http:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/wp-content\\\/blogs.dir\\\/38\\\/files\\\/2015\\\/04\\\/GridDefection-COMPRESSED.jpg\",\"contentUrl\":\"http:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/wp-content\\\/blogs.dir\\\/38\\\/files\\\/2015\\\/04\\\/GridDefection-COMPRESSED.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/2015\\\/04\\\/24\\\/the-story-of-demand-response\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Story of Demand Response\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/#website\",\"url\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/\",\"name\":\"Energy Exchange\",\"description\":\"Accelerating the clean energy revolution\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/#\\\/schema\\\/person\\\/9329f039b49a976133e6ae676f044fa7\",\"name\":\"Michael Panfil\",\"description\":\"Attorney Michael Panfil is an attorney for the EDF Clean Energy Program, focusing on reducing energy demand throughout the electric power grid. He also engages on efforts to reduce emissions throughout the United States by advocating for the deployment of smarter technology, improved design standards, and sustainable practices. Follow Michael on Twitter \u00bb\",\"sameAs\":[\"http:\\\/\\\/www.edf.org\\\/people\\\/michael-panfil\",\"https:\\\/\\\/x.com\\\/Michael_Panfil\"],\"url\":\"https:\\\/\\\/blogs.edf.org\\\/energyexchange\\\/author\\\/mpanfil\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Story of Demand Response - Energy Exchange","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/","og_locale":"en_US","og_type":"article","og_title":"The Story of Demand Response - Energy Exchange","og_description":"Demand response. It\u2019s a cost-effective energy resource that pays customers to use less energy. Few people even know exists, but it invisibly impacts the life of so many Americans. It\u2019s a clean energy resource that embodies precisely what electricity can and should be: cleaner, cheaper, and more efficient than traditional fuel sources. We\u2019ve written about ...","og_url":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/","og_site_name":"Energy Exchange","article_published_time":"2015-04-24T21:37:12+00:00","article_modified_time":"2015-12-21T18:40:27+00:00","og_image":[{"url":"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg","type":"","width":"","height":""}],"author":"Michael Panfil","twitter_card":"summary_large_image","twitter_creator":"@Michael_Panfil","twitter_misc":{"Written by":"Michael Panfil","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#article","isPartOf":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/"},"author":{"name":"Michael Panfil","@id":"https:\/\/blogs.edf.org\/energyexchange\/#\/schema\/person\/9329f039b49a976133e6ae676f044fa7"},"headline":"The Story of Demand Response","datePublished":"2015-04-24T21:37:12+00:00","dateModified":"2015-12-21T18:40:27+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/"},"wordCount":316,"commentCount":0,"image":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#primaryimage"},"thumbnailUrl":"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg","articleSection":["Clean Energy","Demand Response","Grid Modernization","Utility Business Models"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/","url":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/","name":"The Story of Demand Response - Energy Exchange","isPartOf":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#primaryimage"},"image":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#primaryimage"},"thumbnailUrl":"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg","datePublished":"2015-04-24T21:37:12+00:00","dateModified":"2015-12-21T18:40:27+00:00","author":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/#\/schema\/person\/9329f039b49a976133e6ae676f044fa7"},"breadcrumb":{"@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#primaryimage","url":"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg","contentUrl":"http:\/\/blogs.edf.org\/energyexchange\/wp-content\/blogs.dir\/38\/files\/2015\/04\/GridDefection-COMPRESSED.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/blogs.edf.org\/energyexchange\/2015\/04\/24\/the-story-of-demand-response\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blogs.edf.org\/energyexchange\/"},{"@type":"ListItem","position":2,"name":"The Story of Demand Response"}]},{"@type":"WebSite","@id":"https:\/\/blogs.edf.org\/energyexchange\/#website","url":"https:\/\/blogs.edf.org\/energyexchange\/","name":"Energy Exchange","description":"Accelerating the clean energy revolution","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.edf.org\/energyexchange\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blogs.edf.org\/energyexchange\/#\/schema\/person\/9329f039b49a976133e6ae676f044fa7","name":"Michael Panfil","description":"Attorney Michael Panfil is an attorney for the EDF Clean Energy Program, focusing on reducing energy demand throughout the electric power grid. He also engages on efforts to reduce emissions throughout the United States by advocating for the deployment of smarter technology, improved design standards, and sustainable practices. Follow Michael on Twitter \u00bb","sameAs":["http:\/\/www.edf.org\/people\/michael-panfil","https:\/\/x.com\/Michael_Panfil"],"url":"https:\/\/blogs.edf.org\/energyexchange\/author\/mpanfil\/"}]}},"_links":{"self":[{"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/posts\/9982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/users\/39943"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/comments?post=9982"}],"version-history":[{"count":0,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/posts\/9982\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/media?parent=9982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/categories?post=9982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/tags?post=9982"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blogs.edf.org\/energyexchange\/wp-json\/wp\/v2\/coauthors?post=9982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}