{"id":2713,"date":"2011-03-25T15:16:02","date_gmt":"2011-03-25T19:16:02","guid":{"rendered":"http:\/\/blogs.edf.org\/edfish\/?p=2713"},"modified":"2011-03-28T13:02:28","modified_gmt":"2011-03-28T17:02:28","slug":"environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program","status":"publish","type":"post","link":"https:\/\/blogs.edf.org\/edfish\/2011\/03\/25\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\/","title":{"rendered":"Environmental Defense Fund Partners with Gulf Fishermen to Launch Gulf Wild\u2122 Seafood Assurance Program"},"content":{"rendered":"<figure id=\"attachment_2716\" aria-describedby=\"caption-attachment-2716\" style=\"width: 167px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/GulfWildLogo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2716\" src=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/GulfWildLogo.jpg\" alt=\"Gulf Wild\" width=\"167\" height=\"176\" \/><\/a><figcaption id=\"caption-attachment-2716\" class=\"wp-caption-text\">myGulfWild.com<\/figcaption><\/figure>\n<p>In a bold effort to restore consumer confidence in Gulf of Mexico seafood, EDF is working with a group of forward-looking Gulf fishermen and other conservation and fishery improvement organizations to launch a new seafood assurance campaign called <strong><a href=\"http:\/\/mygulfwild.com\/\" target=\"_blank\">Gulf Wild<\/a><\/strong>\u2122. The <strong><a href=\"http:\/\/shareholdersalliance.org\/\" target=\"_blank\">Gulf of Mexico Reef Fish Shareholders\u2019 Alliance<\/a><\/strong>, a trade organization of fishermen in the individual fishing quota (IFQ) catch share program for Gulf red snapper and grouper, developed Gulf Wild\u2122 in collaboration with EDF to help consumers, chefs, and retailers identify responsibly managed, safety-inspected, authentic Gulf seafood that can be tracked directly to its source.<\/p>\n<p>Shareholders\u2019 Alliance president and Gulf fisherman David Krebs announced Gulf Wild\u2122 earlier this week at the opening of the 2011 International Boston Seafood Show. Krebs said one of the current challenges that Shareholders\u2019 Alliance fishermen face today is \u201ceducating conscientious consumers and chefs about the conservation measures we are undertaking, and showing them how these measures are helping species like Gulf grouper and Gulf red snapper.\u201d\u00a0<\/p>\n<figure id=\"attachment_2719\" aria-describedby=\"caption-attachment-2719\" style=\"width: 336px\" class=\"wp-caption alignright\"><a href=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/snapper-grouper-sm.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2719  \" src=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/snapper-grouper-sm.jpg\" alt=\"Red snapper and grouper on ice, each with the small blue and white Gulf Wild tag attached to the gill.\" width=\"336\" height=\"445\" srcset=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/snapper-grouper-sm.jpg 336w, https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/snapper-grouper-sm-226x300.jpg 226w\" sizes=\"auto, (max-width: 336px) 100vw, 336px\" \/><\/a><figcaption id=\"caption-attachment-2719\" class=\"wp-caption-text\">Gulf Wild\u2122 fish labeled with a sequentially numbered gill tag, which is trackable on mygulfwild.com.<\/figcaption><\/figure>\n<p>Gulf Wild\u2122 requires participating fishermen to verify that the fish were caught in a sustainable manner under a unique set of \u201cConservation Covenants\u201d, which guarantee conscientious harvesting. Additionally, Gulf Wild\u2122 fishermen have already been operating under a <strong><a href=\"http:\/\/www.nmfs.noaa.gov\/sfa\/domes_fish\/catchshare\/docs\/gom_redsnapper.pdf\" target=\"_blank\">red snapper IFQ program<\/a><\/strong> since 2007 to better manage the fishery.<\/p>\n<p>With that IFQ in place, Krebs said, \u201cGulf red snapper is moving from a \u2018red-listed\u2019 fishery to a more sustainable one.\u201d\u00a0 Since the inception of the red snapper IFQ, overfishing has ended, wasteful discards have dropped by 80%, and fishermen have seen a 40 percent increase in the total allowable catch.<\/p>\n<p>Key to the Gulf Wild\u2122 program is a tracking system that allows the buyer to \u201c<strong><a href=\"http:\/\/mygulfwild.com\/track-your-fish\/\" target=\"_blank\">find my fish<\/a><\/strong>.\u201d Each Gulf Wild\u2122 fish is marked with a sequentially numbered gill tag just minutes after it is brought on board, whose unique credentials are uploaded to the web when the catch reaches shore. That information is made public via <strong><a href=\"http:\/\/mygulfwild.com\/\" target=\"_blank\">myGulfWild.com<\/a><\/strong>, where you can enter the unique tag number and confirm the fish species, catch location, landing port, and even information about the vessel and its captain.<\/p>\n<p>Finally, in direct response to consumer concerns stemming from the BP oil disaster, Gulf Wild\u2122 incorporates a stringent safety-testing protocol that goes above and beyond federal requirements. An independent international <strong><a href=\"http:\/\/www.centralanalytical.com\/Seafood_Testing.html\" target=\"_blank\">testing laboratory<\/a><\/strong> will routinely sample Gulf Wild\u2122 fish to test for oil-based contaminants such as PAHs, dispersants, and heavy metals.<\/p>\n<p>To start, Gulf Wild\u2122 tags are now on Gulf red snapper and grouper, with more than a dozen species from the IFQ catch share program to follow. We will continue to expand and improve upon Gulf Wild\u2122 in the months to come, in partnership with an <strong><a href=\"http:\/\/mygulfwild.com\/gulf-wild-board-of-advisors\/\" target=\"_blank\">advisory panel of respected experts<\/a><\/strong> from the culinary, food safety, public health, conservation, and seafood marketing communities.<\/p>\n<p>I am excited about the Gulf Wild\u2122 project for a number of reasons. First, it highlights the efforts of a rebounding fishery that has transitioned to more sensible management and made notable environmental and economic gains as a result. Second, it shows that there are success stories to be told in the wake of last summer\u2019s BP oil disaster. Last, but not least, Gulf Wild\u2122 can serve as a model for other fisheries around the country as a way of building consumer confidence while creating new market value at the same time.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/GulfWildLogo.jpg\" \/><\/p>\n<p>In a bold effort to restore consumer confidence in Gulf of Mexico seafood, EDF is working with a group of forward-looking Gulf fishermen and other conservation and fishery improvement organizations to launch a new seafood assurance campaign called Gulf Wild\u2122. The Gulf of Mexico Reef Fish Shareholders\u2019 Alliance, a trade organization of fishermen in the individual fishing quota (IFQ) catch share program for Gulf red snapper and grouper, developed Gulf Wild\u2122 in collaboration with EDF to help consumers, chefs, and retailers identify responsibly managed, safety-inspected, authentic Gulf seafood that can be tracked directly to its source.<\/p>\n<p><a href=\"https:\/\/blogs.edf.org\/edfish\/2011\/03\/25\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\/\" \/><\/p>\n","protected":false},"author":1932,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[263,378],"tags":[5197,491,72531,5196,72532,5198],"coauthors":[5175,5186],"class_list":["post-2713","post","type-post","status-publish","format-standard","hentry","category-gulf-of-mexico","category-seafood","tag-conservatin","tag-grouper","tag-gulf-of-mexico","tag-gulf-wild","tag-seafood","tag-snapper"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Environmental Defense Fund Partners with Gulf Fishermen to Launch Gulf Wild\u2122 Seafood Assurance Program - EDFish<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.edf.org\/edfish\/2011\/03\/25\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild\u2122-seafood-assurance-program\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Environmental Defense Fund Partners with Gulf Fishermen to Launch Gulf Wild\u2122 Seafood Assurance Program - EDFish\" \/>\n<meta property=\"og:description\" content=\"In a bold effort to restore consumer confidence in Gulf of Mexico seafood, EDF is working with a group of forward-looking Gulf fishermen and other conservation and fishery improvement organizations to launch a new seafood assurance campaign called Gulf Wild\u2122. The Gulf of Mexico Reef Fish Shareholders\u2019 Alliance, a trade organization of fishermen in the individual fishing quota (IFQ) catch share program for Gulf red snapper and grouper, developed Gulf Wild\u2122 in collaboration with EDF to help consumers, chefs, and retailers identify responsibly managed, safety-inspected, authentic Gulf seafood that can be tracked directly to its source.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.edf.org\/edfish\/2011\/03\/25\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild\u2122-seafood-assurance-program\/\" \/>\n<meta property=\"og:site_name\" content=\"EDFish\" \/>\n<meta property=\"article:published_time\" content=\"2011-03-25T19:16:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2011-03-28T17:02:28+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blogs.edf.org\/edfish\/wp-content\/blogs.dir\/18\/files\/2011\/03\/GulfWildLogo.jpg\" \/>\n<meta name=\"author\" content=\"Tim Fitzgerald\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tim Fitzgerald\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/\"},\"author\":{\"name\":\"Tim Fitzgerald\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/#\\\/schema\\\/person\\\/5e872afa78022960c12c2cc5638bbe99\"},\"headline\":\"Environmental Defense Fund Partners with Gulf Fishermen to Launch Gulf Wild\u2122 Seafood Assurance Program\",\"datePublished\":\"2011-03-25T19:16:02+00:00\",\"dateModified\":\"2011-03-28T17:02:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/\"},\"wordCount\":596,\"commentCount\":9,\"image\":{\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/blogs.edf.org\\\/edfish\\\/wp-content\\\/blogs.dir\\\/18\\\/files\\\/2011\\\/03\\\/GulfWildLogo.jpg\",\"keywords\":[\"Conservatin\",\"Grouper\",\"Gulf of Mexico\",\"Gulf Wild\",\"Seafood\",\"Snapper\"],\"articleSection\":[\"Gulf of Mexico\",\"Seafood\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/\",\"url\":\"https:\\\/\\\/blogs.edf.org\\\/edfish\\\/2011\\\/03\\\/25\\\/environmental-defense-fund-partners-with-gulf-fishermen-to-launch-gulf-wild%e2%84%a2-seafood-assurance-program\\\/\",\"name\":\"Environmental Defense Fund Partners with Gulf Fishermen to Launch Gulf Wild\u2122 Seafood Assurance Program - 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