Growing Returns

Selected tag(s): Super bowl

Louisiana kids make a play for coastal comeback in Super Bowl ad

As millions of Americans prepare to watch the NFL’s season finale this weekend (despite most Saints fans boycotting it after an egregious “no call” in the Rams playoff game), a group of Louisiana children have been preparing an important message for state policymakers and election candidates – one that will air on local TV stations during Sunday’s big game.

The kids are using the ad to draw attention to a land loss crisis. Coastal Louisiana loses a football field of land to the Gulf of Mexico every 100 minutes because of the way the land and the Mississippi River have been managed, and now because of sea level rise.

Watch now, share with friends, and if you are from Louisiana, pledge your support for restoring the Louisiana coast at
RestoreTheCoast.org.
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